During the Sales Debate, the Angel Poland group was represented by Inez Otto, who spoke about topics such as the role of marketing in apartment sales in the era of price transparency, the evolution of the premium real estate segment, the changes that have occurred in recent years in the Wrocław market, and, finally, customer needs.

This was an important, substantive, and much-needed conversation that allowed us to examine the housing market from various perspectives – analytical, development, marketing, and design. The discussion also confirmed the clear distinction between the mainstream market and the premium segment, which governs its own rules and consistently maintains a stable position, even in the face of changing market conditions and external factors.

We thank the organizers and all participants for the inspiring exchange of knowledge and experiences.