Premium is nothing more than a luxury product that is desired by everyone, but due to its value and limited availability, not everyone can afford it. For decades, regardless of the economic climate, demand in the premium real estate segment has significantly exceeded supply because investors familiar with the market’s specifics know that a premium product is only available for a short time.

Polish premium on par with global developments

In the Polish market, the best investment products are located in the fastest-growing cities such as Wrocław, the Tri-City, Kraków, and Warsaw. The size of the property takes a backseat, as what makes them unique are their distinctive common areas that provide the best amenities.

In the context of real estate, luxury signifies scarcity and the possession of what is not available in the mainstream segment. It also encompasses unique design, art, and amenities that make us feel special not only in our apartment but also in the common areas. Ultimately, it includes a range of services provided after the transaction is finalized, such as ongoing management of the client’s investment portfolio and access to modern technologies.I like to use the example of Wrocław’s The Upper House by Angel, an investment that quickly gained the title of the most desired among investors right after the construction announcement. Of course, we have spacious penthouses with views of the city skyline, but clients opting for a one-bedroom studio receive over 1,000 square meters of luxurious spaces that until now they could only enjoy in the world’s finest hotels. This includes not only the increasingly popular concierge service but also a spa with a sauna area, a 25-meter swimming pool, a gym, a coworking space with a library, and a children’s playroom. All of this ensures that the building will become the epicenter of their lives, providing comfort at every level. Whether clients choose to purchase for personal use or with the intention of long-term rental, it guarantees prestige and high returns – says Inez Otto, Sales and Marketing Director – West at Angel Poland Group.